01 · RESEARCH & ICP DISCOVERY
94% Category Fit
We analyze your store catalog, price points, and category demand to build scored Ideal Customer Profiles (ICPs)—uncovering the exact buyer personas and search gaps where your brand wins.
- Buyer ICPs
- Affluence & repeat intent ($244k+ HH)
- Search Gap
- 1,998 local intent keywords vs. supply
- SKU Fit
- Hero products matched to local demand